When You Set "Smart" Ticket Prices, Everyone Wins!
No matter what type of event you're planning - FUNdraiser, community concert, dueling piano night at a bar/restaurant/venue, etc - setting "smart" ticket prices is the smart thing to do!
Smart ticket prices are when you give attendees a small discount when they purchase tickets in advance instead of at the door. Or - better yet - when you RAISE ticket prices for folks who DON'T purchase tickets in advance.}
When you lower your early bird ticket price, supporters will know they're helping your cause AND saving money! But how does this help you, you ask?Giving folks a bit of a discount (anywhere from $5 - $20+ per ticket) when they buy tickets in advance helps you front load your sales AND gives you a better idea of what attendance numbers might look like overall.
In turn, this helps you plan more accurately for food, seating, etc!
Like we said at the top of this note: when you set smart ticket prices, everyone wins!!!